So said Paul Rand. I could fill posts and posts in the blog with some of his sayings and quotes. All very insightful, many witty but all absolutely true. Most of all though he was, and still is, known for some of the most iconic design work produced in the 20th century. If anyone in the design industry was at the very top of their game it was Paul Rand.
From the IBM and NEXT computers logo to the now defunct identity for UPS. His work was that perfect fusion of form and content, something the web could do with a lot more.
Anyway, I’ve recently stumbled across a great Paul Rand resource. Paul-Rand.com is a catalogue of his work. I don’t believe it’s exhaustive but, as the about says, it’s ever expanding and looking for material. I could spend hours looking through his work and probably will over the comping weeks.
Seeing the site reminded me of a lovely little tribute video on YouTube.